(written from a Production point of view)
McFarlane Toys is an American toy and collectibles company which was founded in 1994 by renowned comic book artist Todd McFarlane in Tempe, Arizona. It is a subsidiary of Todd McFarlane Productions, Inc..
The company has produced a wide variety of action figures based on licensed entertainment franchises, comic books, sports stars, music artists, and its own intellectual properties.
Star Trek releases
Another toy in the line was the Discovery phaser, which was cancelled after having a controversy about toy guns in the US and problems on pre-ordering.